Monday, 8 March 2010

Cars and Bikes

Here at FMFT we’ve spent another weekend dedicated to bringing you absolutely foolproof research. Categorically we can confirm that that it was absolutely not conducted while getting over a hangover and watching television on a sofa, but with the fullest integrity and effort with you in mind the whole time.

What caught our attention was the number of ads that feature bikes in one way or another. It turns out that bikes have been seen as a fun and quirky way of advertising anything from beer to bread, but slightly strangely they turn up again and again in car advertisements.

These range form the “the car’s more comfortable that the bike type”:


To the “Aren’t cyclist annoying” (Have to say I agree a little with the car driver in this one):


Via the “anything you can do I can do better”:


Finishing at cuddly toys picking up hot women:


Still, it’s upsetting to see that car adverts somehow still manage to make bikes look better than ads for some bike brands:


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